The Power of Music in Storytelling
Leading Czech musician, composer, and producer Jan P. Muchow has created numerous pieces of original music for film and advertising. Music plays a key role in the emotional mood of any audiovisual work. Muchow’s lecture will tackle crucial topics related to music, including relationship to the narrative of short formats in advertising and beyond. How can different types of music affect the emotional impact of a story? What does the process of creating music for advertising look like from the initial brief to the final outcome?
The event will be in Czech with English translation.
The Power of Music in Storytelling
Leading Czech musician, composer, and producer Jan P. Muchow has created numerous pieces of original music for film and advertising. Music plays a key role in the emotional mood of any audiovisual work. Muchow’s lecture will tackle crucial topics related to music, including relationship to the narrative of short formats in advertising and beyond. How can different types of music affect the emotional impact of a story? What does the process of creating music for advertising look like from the initial brief to the final outcome?
The event will be in Czech with English translation.